by Braden Tobler | Feb 28, 2024 | Gen Z, The Future of Video Shopping, Video Marketing Stats
The digital marketing landscape is undergoing a seismic shift, with video content taking center stage. A comprehensive survey by Adobe Express, covered by Chain Store Age, sheds light on this trend, revealing that a staggering 98% of Gen Z and 91% of millennials...
by Admin | Feb 9, 2023 | The Future of Video Shopping
When it comes to online marketing, there is little doubt that content still remains king. However, the evolution over the last few years is clear, and it’s plain to see that videos have taken over the proverbial throne. Now, if businesses wish to attract, engage with,...
by Admin | Nov 28, 2022 | Digital Marketing Firms, The Future of Video Shopping, The Power of Shoppable Video for Shopify Stores
One of the main goals of digital marketing firms is to boost their clients’ online presence by creating and publishing engaging content that their target audiences find useful. Given that an increasing number of people now favor videos over other forms of content,...