by Braden Tobler | Mar 7, 2024 | Blog, Video Shopping + eCommerce
Amazon and TikTok – and upstart Temu — are in a no-holds-barred fight for the social-shopping supremacy crown, and it’s a saga packed with strategy, innovation, and a good bit of drama. Amazon’s diving deep into social shopping, eyeing those impulse...
by Braden Tobler | Feb 28, 2024 | Gen Z, The Future of Video Shopping, Video Marketing Stats
The digital marketing landscape is undergoing a seismic shift, with video content taking center stage. A comprehensive survey by Adobe Express, covered by Chain Store Age, sheds light on this trend, revealing that a staggering 98% of Gen Z and 91% of millennials...